2009: The Power of Stories

Humans interpret the world through stories. Designers invent stories to help understand how people will use the things they create. Stories are at the heart of entertainment. Journalists compose stories that help us understand our world. And stories are often the key element of ideas that spread: we tell each other “great stories” about people, events, places and ideas. TEDxMidAtlantic 2009 explored how stories shape and infuse our lives with meaning, and how a good story can very often be the differentiator between an idea that spreads and those that do not.